Elon Musk mentioned Benjamin Franklin by Walter Isaacson 4 times

I really liked [Isaacson's] biography of Benjamin Franklin who I would say is certainly one of my heroes. He seemed like a really great guy. I think in the case of Franklin he did what needed to be done at the time it needed to be done, so he was in different fields. He sort of thought about what's the most important thing that needs to be accomplished right now and then worked that.

— Elon Musk

Yeah, they’re all good, but I particularly liked his biography of Ben Franklin

— Elon Musk

Franklin's biography, both his autobiography and the biography by Isaacson, is really good and you can sort of see how he, cause he was an entrepreneur, started from nothing, he was just a runaway kid, and created his printing business and how he went about doing that and and then over time he also did science and politics. Certainly he's one of the people I most admire. Franklin is pretty awesome.

— Elon Musk

Am reading a great biography of Ben Franklin by Isaacson. Highly recommended.

— Elon Musk